Website Policy
Last updated: 10th of October 2019
We use a range of different technologies on our web site, some of which are controlled by ourselves (first party) and some of which are controlled by other organizations (third party).
These technologies include (but are not limited to) cookies, scripts, fonts and images; some of which are considered as necessary for us to be able to deliver the web site to you and others which we use to enhance our understanding of how you use our web site; to assist in our marketing activities and other purposes as explained below.
Under Serbian and EU laws we are required to obtain your consent for any use of these technologies which is not considered as necessary, as well as provide you with clear information as to what these technologies do; and the third parties we work with.
What Technologies do we use?Cookies
Cookies are small files containing specific information relating to your use of our web site – such as login credentials; items in a shopping cart; and tracking identifiers.
Cookies are set by our web server and the web servers of the third parties we deploy on our web site; and can be read, updated or deleted by those same servers, each time you visit our web site, based on the type of cookie it is.
Cookies which are only related to a single session (a single visit to our web site) are deleted automatically when you close your web browser – these are typically considered as necessary for us to deliver the web site to you.
Other cookies (such as tracking cookies or authentication cookies) are often saved for an extended period of time from days to years. Persistent cookies - remains on a computer, unless it expires, or the cookie cache is cleared
Some cookies can impact your fundamental rights to Privacy and Data Protection and as such, require your consent before they can be accessed or stored on your device. Because of this, we limit our use of cookies as explained below.
Who sets them?
First party cookies are stored and accessed by our web server; third party cookies are stored and accessed by other organizations, such as analytics providers and advertisers.
How we use cookies?
Cookies on our website are used for a variety of different purposes, but generally speaking their use breaks down into the following categories:
A.
Strictly Necessary Cookies: These are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.
B.
Analytical/Performance Cookies: These cookies are set by our analytics providers and allow us to record certain information about you, such as the pages you visit on our web site; how many times you visit our web site; and links you might click on.
Furthermore, when you connect to our analytics provider in order for them to set the cookie – they may also collect other information about you such as your geographical location; your IP address; what type of device you are using and various information about the device.
This information can be used to create a unique fingerprint to help further identify you on other web sites you might visit and can be used to create a profile of your online activities and interests.
C.
Marketing Cookies: Cookies set by our marketing providers are used for the purpose of tracking your online activities to create a profile and give us a better understanding of your interests.
Essential Cookies
Name of the Cookie
Who can store & access the cookie?
What is the cookie used for?
Duration
intercom-id-[app_id]
Intercom
Unique anonymous identifier within the app providing real-time chat support.
9 months
intercom-session- [app_id]

Intercom
Keeping track of sessions. The identifier for each unique browser session within the app providing real-time chat support.
1 week
Non-Essential Cookies
Used for other business purposes which are not considered necessary to deliver the website to you.
Analytic Technologies
Name of the Cookie
Who can store & access the cookie?
What is the cookie used for?
Duration
_gid 
Google Analytics 
For the purpose of analyzing the use of our website
24 hours
_ga

Google Analytics
For the purpose of analyzing the use of our website
2 years
_utma
Google Analytics
For the purpose of tracking visitors. Metrics associated with the Google __utma cookie include: first visit (unique visit), last visit (returning visit).
persistent
_utmb and _utmc
Google Analytics
These cookies work in tandem to calculate visit length.
3 months
_utmz
Google Analytics
For the purpose of monitoring the HTTP Referrer and notes where a visitor arrived from, with the referrer siloed into type (Search engine (organic or cpc), direct, social and unaccounted) and also for the purpose of registering, what keyword generated the visit plus geolocation data.
6 months
_utmv
Google Analytics
For the purpose of segmentation, data experimentation and the _utmv works hand in hand with the __utmz cookie to improve cookie targeting capabilities.
persistent
Marketing Technologies
Name of the Cookie
Who can store and access the technology
What is the technology used for?
Duration
_fbp 
Facebook 
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
3 months
fr

Facebook
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
3 months
tr
Facebook
Collects anonymous data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.
session
Other Technologies Embedded Media
Embedded other
Type of Technology 
Who can store and access the technology 
What is the technology used for? 
Trackers 
YouTube 
For the purpose of tracking YouTube video views 
Type of Technology 
Technology Provider 
What is the technology used for? 
Font 
Google Apis 
For the purpose of embedding Google fonts 
Photo
Google
For the purpose of embedding photos hosted by Google. 
Image 
Youtube 
For the purpose of embedding YouTube videos 
Javascript 
Youtube 
For the purpose of embedding YouTube videos 
StyleSheet 
Youtube 
For the purpose of embedding YouTube videos 
Services we use
Our website uses different service in order to provide you with the best possible user experience. LinkedIn, Google Analytics, Google Drive/Docs/Sheets, Amazon S3, Intercom, Typeform, Sendgrid, Facebook, LinkedIn, Instagram, Twitter are services that our web site uses at the moment. Although, we are aware of all technologies these services use (and we presented them in this Policy), still we cannot guarantee that these technologies shall not be revised. However, we guarantee that we shall provide you in this Policy all these changes as soon as they become available to us.
Your choices regarding these technologies
Essential technologies will be placed in your web browser without your prior consent. These are being used to maintain the functionality of the Site. Any non-essential technologies will only be placed in your web-browser with your prior consent.
Changes to this Policy
We may revise this Policy on occasion. If we make any material changes to the way we intend to use web technologies, we will prominently be posting the changes on our website.
How to Contact Us
Should you have any queries regarding this Notice or how your information is collected, used and stored, please visit our Privacy Notice or contact data@orook.net.